A new TNAM series exploring the intersections between electronic music, cloud rap, and hyperpop, tracing the microscenes and sonic movements shaped and accelerated by online spaces.
Sprung from the loins of drain gang, and early cloud rap torchbearers, a new generation of artists move through loosely defined collectives, online networks and shared digital atmosphere. Rhode Island’s Shed Theory are an example of this, a collective sound: experimental, ambient infused production, they have coined ‘nod’.
Cross pollination replaces genre loyalty. Sounds circulate freely across networks, shaped collectively through shared tools, aesthetics, linked by autotune as texture, digital pristine, and a distinctly online emotional sensibility.
In the shed, in the clouds, and on the web.