NEW SINGLE RELEASE - Grove 'MILF MAGNET'

11.10.23

Bristol-based singer and producer Grove, has recently released Milf Magnet, as part of their new EP PL*Y.

Their last EP ‘Queer + Black’ was a self-reflective tracklist that allowed the singer to explore their own identity in a sound that was genreless by all standards. Grove’s half-Jamaican, half-British/Irish background influences their work. They told DIY in 2022 that “The fluidity of a human being is viscous and doesn’t need to be contained in something like this or that, […] The need for categorisation stems from an extremely Westernised, Colonialist history, and the lack of needing to be placed into one space is what the core of my being gravitates towards” (DIY, March 2022).

This new release allows Grove to let loose and express her love for older women. Grove has cultivated a queer fanbase and has expressed, in the past, their love of them – allowing space to let the singer express themselves freely.

The vocalist demonstrates the ability to create a new unique sound, combining hip-hop, rap, pop, and electronica into quite the bizarre concoction that makes sense. The lyrics don’t shy away from the point; they want to be a milf magnet.

The playful dancehall tune swings between electronica and Missy Elliot-type rap, almost creating a sense that this is Grove’s world, we’re just here to watch, as the singer unapologetically dives into desire and lust with this new EP.

The music video, that Grove directed themselves, described as an “inter-generational infomercial” in all its campy glory, celebrates all parts of Grove and her fanbase. The song is about redefining the concept of Milf to not just embody an older woman/mother figure, but trans individuals.

PL*Y EP is set to be realised on November 1st, followed by a UK tour from November 9th in London.